BU Manager Rheumatology Baltics

About the role

The BU Manager Rheumatology Baltics will lead the strategic, commercial, and financial direction of the Rheumatology business across the Baltic countries. This role is accountable for defining and driving the brand strategy, delivering sustainable business growth, strengthening cross‑country and cross‑functional execution, and leading the commercial organization to maximize performance and profitability while maintaining the highest standards of compliance and keeping the patient at the center of all decisions.

Key responsibilities

• Define and drive Rheumatology business strategy across the Baltic countries, ensuring alignment with AbbVie’s strategic priorities and long‑term objectives.
• Build and lead cross‑functional Brand Team, In‑Field Team and internal stakeholders to ensure integrated planning and execution.
• Own end‑to‑end brand strategy and tactical execution, translating priorities into a commercial plan that delivers growth, margin and market impact.
• Account for Rheumatology performance, including Financial Plan, Update and Long‑Range Plan, with responsibility for resource allocation, investment discipline and P&L delivery.
• Set strategic direction for current and future products and identify new business opportunities to strengthen long‑term commercial results.
• Lead, coach and develop the Sales and Marketing Team, driving capability, performance and a high‑engagement culture through digital and AI tools.
• Establish performance expectations through target setting, incentive design, KPI management and field effectiveness measures.
• Ensure market intelligence is translated into strategic decisions and communicated clearly to the field.

Required profile

• Master’s or Bachelor’s degree.
• Proven leadership experience in sales and marketing within the biotech or pharmaceutical industry.
• Strong track record of defining strategy and translating it into measurable, executable business plans.
• Demonstrated success in leading, coaching and developing teams, including talent development and performance management.
• Deep understanding of the healthcare environment, market dynamics and evolving commercial landscape.
• Ability to operate effectively in a matrix organization and influence across functions and levels.
• Solid understanding of finance principles and commercial planning processes.
• Local language proficiency required, along with English proficiency in both spoken and written communication.