Native Ads Manager – Hybrid

About the role

Cohypes is looking for a strategic, data‑driven Native Ads Manager to own and scale its native advertising ecosystem across platforms such as Taboola, Outbrain and MGID. You will work closely with creative and CRO teams to craft high‑performing ads, landing pages and messaging that drive profitable acquisition.

Key responsibilities

• Own the Native Ads ecosystem: plan, execute, optimise and scale campaigns on Taboola, Outbrain, MGID and similar platforms.
• Drive creative strategy: collaborate with the creative team to develop and test compelling native ad creatives and messaging.
• Optimize the full funnel: improve advertorials, landing pages and post‑click experience to increase conversion rates.
• Data‑driven decision making: monitor ROAS, CPA, CTR, CPC, CVR, AOV, MER and LTV to guide optimisation.
• Budget & pacing management: handle significant ad spend and ensure efficient pacing.
• Explore new growth opportunities: identify new publishers, placements, audience segments and bidding strategies.
• Master audience & market intelligence: conduct competitor and market research to uncover winning messaging.
• Stay ahead of the curve: keep up with industry trends, platform updates and best practices.

Required profile

• 2+ years proven experience in native advertising, preferably on Taboola, Outbrain or MGID.
• Track record of managing and scaling sizable advertising budgets while improving acquisition efficiency.
• Strong understanding of advertorials, pre‑sell pages, landing pages and the post‑click experience.
• Deep fluency with performance‑marketing metrics (ROAS, CPA, CTR, CPC, CVR, AOV, MER, LTV).
• Analytical ability to interpret campaign data, spot trends and make confident decisions.
• Structured approach to testing, prioritising experiments and turning insights into scalable improvements.
• Experience conducting competitor research and identifying new audience or messaging opportunities.

Required skills

• Taboola
• Outbrain
• MGID
• Google Ads (Search, Shopping, YouTube, Performance Max)
• GA4
• Google Tag Manager

What we offer

• Salary: €4,000 – €7,000 gross per month (negotiable based on experience).
• Private health insurance.
• Hybrid work model with a beautiful office in Vilnius Old Town.
• Creative freedom, fast feedback loops and a supportive team culture.
• Always‑stocked fruits, healthy snacks and premium coffee.
• Annual training and development budget.
• Periodic team‑building events with a dedicated budget.