Copywriter – B2B SaaS & SEO

About the role

Guideless is looking for a full‑time, on‑site Copywriter to shape how the company communicates its AI‑driven training platform to the world. You will focus on B2B SaaS content that drives organic growth, customer acquisition, and product adoption.

Key responsibilities

• Write high‑quality blog posts, landing pages, product pages, emails and social media copy.
• Transform complex software concepts into clear, compelling messaging.
• Create SEO‑first content that attracts, educates and converts visitors.
• Support GEO and AI‑search initiatives and develop case studies, customer stories and thought‑leadership pieces.
• Collaborate with founders, designers and the Organic Growth team.
• Leverage AI tools to accelerate research, drafting, editing and publishing.
• Continuously improve existing content based on performance data and product updates.

Required profile

• Proven experience writing for a B2B SaaS company.
• Strong understanding of SEO best practices, search intent and content structure.
• Curiosity about AI‑driven search and its impact on content strategy.
• Exceptional writing skills with meticulous attention to detail.
• Ability to explain technical products in an engaging, persuasive way.
• Highly organised and comfortable managing multiple projects.
• Enthusiasm for early‑stage startups and building a category‑defining brand.

Required skills

• SEO
• Keyword research
• AI tools

What we offer

• Competitive salary based on experience and impact (€2,000–€4,000 gross per month).
• Opportunity to influence brand, positioning and growth as an early team member.
• Dynamic, fast‑moving environment with global ambitions.