Email Marketing Specialist (Klaviyo) – Remote EU

About the role

We are looking for a Marketing Specialist (Klaviyo) to drive AI‑enhanced email campaigns for one of our D2C e‑commerce brands. The role is fully remote within the EU and offers the chance to work with cutting‑edge AI tools in a fast‑growing environment.

Key responsibilities

• Plan and execute AI‑powered email marketing campaigns using Klaviyo.
• Set up automated workflows, audience segmentation and A/B tests to boost engagement and conversions.
• Collaborate with senior team members to integrate AI tools for copy generation, targeting and performance optimisation.
• Maintain clean email lists and segmentation strategies.
• Support reporting and analysis of campaign metrics to identify improvement opportunities.
• Manage the email marketing calendar and coordinate with design and content teams.
• Design and build email templates that align with brand guidelines.

Required profile

• Hands‑on experience in email marketing, preferably in e‑commerce or digital marketing.
• Proven expertise with Klaviyo, including automation, segmentation and campaign creation.
• Experience using AI tools for marketing tasks such as copywriting, predictive analytics or personalization.
• Analytical mindset with a strong focus on data‑driven decision making.
• Excellent written communication and attention to detail.
• Motivation to learn, grow and deliver measurable results.

Required skills

• Klaviyo (automation, segmentation, campaign building)
• AI marketing tools (copy generation, predictive analytics, personalization)
• Email template design and HTML/CSS
• A/B testing
• Data analysis and reporting